Cigarette packs in Uruguay show the dangers of smoking

Philip Morris gets its ash kicked in Uruguay; where will it next blow smoke?

Philip Morris International just lost a six-year battle to block Uruguay’s strong cigarette warning labels, which cover 80 percent of the front and back of cigarette packs, including graphic photos of the damages of smoking, write Eric Crosbie and Stanton Glanz in The Conversation.

Cigarette packs in Uruguay show the dangers of smoking  Credit
Cigarette packs in Uruguay show the dangers of smoking Credit

The decision was made by the World Bank’s trade tribunal, the International Centre for Settlement of Investment Disputes (ICSID), the world’s the leading body to settle international investment disputes. Philip Morris became the first tobacco company to take on a country in an international court, and it took on one of the smallest. The company argued that Uruguay had violated terms of an investment treaty with Switzerland by enforcing anti-smoking laws.