What Public Health Practitioners Need to Know About Unhealthy Industry Tactics

If you are working to improve public health and the environment, writes Rob Moodie in the American Journal of Public Health,  you need to know what your opponents are up to. Here is a quick guide to their tactics:

  1. Attack legitimate science
  2. Attack and intimidate the scientists
  3. Create arms-length front organizations
  4. Manufacture false debate and insist on balance
  5. Frame key issues in highly creative ways
  6. Fund industry disinformation campaigns
  7. Influence the political agenda

Citation: Moodie, AR. “What Public Health Practitioners Need to Know About Unhealthy Industry Tactics”, American Journal of Public Health 2017; 107(7): 1047-1049.